Growth
Din Tai Fung against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Din Tai Fung's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.5% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.9% |
| 86 |
D
Din Tai Fung
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
16 tracked Din Tai Fung locations across 5 US states.
Tracked stores by state
- California 9
- Washington 3
- Oregon 2
- Nevada 1
- New York 1
Customer overlap
Who shops at Din Tai Fung
Tracked chains Din Tai Fung customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
D
Disneyland Resort
87
Disneyland Resort
87
M
Metropolitan
59
Metropolitan
59
H
Haidilao Hot Pot
52
G
Gene Juarez
52
P
PCC Community Markets
51
PCC Community Markets
51
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