Growth
Crafty Crab against its category
The biggest tracked US seafood & Cajun chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Crafty Crab's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
|
+4.0% |
| 2 |
C
|
-1.0% |
| 3 |
L
|
+6.8% |
| 4 |
H
|
-0.3% |
| 5 |
C
|
-13.7% |
| 6 |
R
|
-4.1% |
| 7 |
T
|
- |
| 8 | J JJ Fish & Chicken | -0.8% |
| 9 |
T
|
-5.0% |
| 10 | T The Boiling Crab | -3.7% |
Share of tracked category spend, indexed
Store footprint
Store map
47 tracked Crafty Crab locations across 15 US states.
Tracked stores by state
- Florida 16
- Maryland 6
- North Carolina 4
- Texas 4
- Ohio 3
- Virginia 3
- Michigan 2
- South Carolina 2
- Alabama 1
- Delaware 1
- Georgia 1
- Illinois 1
- Minnesota 1
- New York 1
- Pennsylvania 1
Customer overlap
Who shops at Crafty Crab
Tracked chains Crafty Crab customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends