Growth
Federico's Mexican Food against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Federico's Mexican Food's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.6% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
14 tracked Federico's Mexican Food locations across 2 US states.
Tracked stores by state
- Arizona 11
- New Mexico 3
Customer overlap
Who shops at Federico's Mexican Food
Tracked chains Federico's Mexican Food customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
F
Fry's Marketplace
77
Fry's Marketplace
77
L
Los Altos Ranch Market
46
Los Altos Ranch Market
46
D
Desert Diamond Casino
41
Desert Diamond Casino
41
S
Speedmart
36
S
Super Carniceria La Guera
31
B
Booty's Wings Burgers & Beer
31
L
Luke AFB Commisary
30
Luke AFB Commisary
30
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