Growth
Beauty Mart against its category
The biggest tracked US beauty store chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Beauty Mart's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
U
|
+2.0% |
| 2 |
S
|
-1.8% |
| 3 |
C
|
-5.5% |
| 4 |
S
|
+3.1% |
| 5 |
B
|
+15.8% |
| 6 | S Super Beauty | -3.9% |
| 7 |
B
|
-5.3% |
| 8 |
B
|
-4.7% |
| 9 |
A
|
+19.2% |
| 10 | B Beauty Depot | -3.9% |
| 29 | B Beauty Mart | -7.5% |
Share of tracked category spend, indexed
Store footprint
Store map
28 tracked Beauty Mart locations across 13 US states.
Tracked stores by state
- Louisiana 4
- South Carolina 4
- Texas 4
- Georgia 3
- Maryland 3
- Alabama 2
- North Carolina 2
- Arkansas 1
- Delaware 1
- Florida 1
- Illinois 1
- New Jersey 1
- Virginia 1
Customer overlap
Who shops at Beauty Mart
Tracked chains Beauty Mart customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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