Growth ranking
Fastest-growing tracked Mexican fast food & fast casual chains
Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Super Taqueria and El Pollo Loco sit in the high-growth half.
#
Chain
YoY growth
| Rank | Chain | Rank movement | YoY growth |
|---|---|---|---|
| 1 | S Super Taqueria | - | +9.8% |
| 2 |
E
El Pollo Loco
|
- | +9.3% |
| 3 |
C
Chipotle Mexican Grill
|
- | -0.7% |
| 4 |
T
Taco Bell
|
- | -1.9% |
| 5 |
B
Baja Fresh
|
- | -10.7% |
| 6 | T TacoMania | - | -19.6% |
- Taco Bell
- Chipotle Mexican Grill
- Super Taqueria
- El Pollo Loco
- TacoMania
- Baja Fresh
- La Salsa
- Other tracked chains
Store footprint
Store map
98 tracked store locations in San Jose-Sunnyvale-Santa Clara, CA. The 7 largest tracked chains are highlighted.
- Taco Bell (41)
- Chipotle Mexican Grill (31)
- Super Taqueria (6)
- El Pollo Loco (9)
- TacoMania (5)
- Baja Fresh (3)
- La Salsa (1)
- Other tracked chains
Top tracked chains by store count
-
1
T
-
2
C
-
3
E
- 4 S Super Taqueria 6
- 5 T TacoMania 5
-
6
B
-
7
R
Rubio's 2
-
8
L
La Salsa 1
More trends