Trends · data through July 2026

Retail trends in Rocky Mount, NC

Iceflower tracks 120 stores from 72 retail chains in Rocky Mount, NC. Dollar General grew fastest over the last year, ahead of Walmart and Family Dollar.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
72
Tracked stores
120
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Dollar General and Walmart sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 D Dollar General logo Dollar General - +10.5%
2 W Walmart logo Walmart - -2.5%
3 F Family Dollar logo Family Dollar - -12.1%
  • Discount Store
  • Smoke Shop
  • Clothing Store
  • Department Store
  • Hardware Store
  • Shoe Store
  • Electronics Store
  • Other categories

Store footprint

Store map

120 tracked store locations in Rocky Mount, NC, colored by category.

  • Discount Store (53)
  • Smoke Shop (12)
  • Clothing Store (10)
  • Department Store (8)
  • Hardware Store (7)
  • Shoe Store (5)
  • Electronics Store (4)
  • Other categories

Top tracked chains by store count

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