Trends · data through September 2026

Mexican Fast Food & Fast Casual in Portland-Vancouver-Hillsboro, OR-WA

Iceflower tracks 160 stores from 13 Mexican fast food & fast casual chains in Portland-Vancouver-Hillsboro, OR-WA. Qdoba grew fastest over the last year, ahead of Chipotle Mexican Grill and Taco Time.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
13
Tracked stores
160
Consumer panel
130M+

Growth ranking

Fastest-growing tracked Mexican fast food & fast casual chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Qdoba and Chipotle Mexican Grill sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Q Qdoba logo Qdoba ▲1 +11.4%
2 C Chipotle Mexican Grill logo Chipotle Mexican Grill - +7.3%
3 T Taco Time logo Taco Time - +2.7%
4 M Muchas Gracias - +0.2%
5 T Taco Bell logo Taco Bell - -4.1%
6 B Baja Fresh logo Baja Fresh ▼1 -6.4%
7 V Victorico's Mexican Food - -7.7%
  • Taco Bell
  • Chipotle Mexican Grill
  • Victorico's Mexican Food
  • Muchas Gracias
  • Del Taco
  • Taco Time
  • Qdoba
  • Other tracked chains

Store footprint

Store map

160 tracked store locations in Portland-Vancouver-Hillsboro, OR-WA. The 7 largest tracked chains are highlighted.

  • Taco Bell (63)
  • Chipotle Mexican Grill (43)
  • Victorico's Mexican Food (8)
  • Muchas Gracias (7)
  • Del Taco (3)
  • Taco Time (12)
  • Qdoba (7)
  • Other tracked chains

Top tracked chains by store count

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