Growth
Victorico's Mexican Food against its category
The biggest tracked US fast food restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Victorico's Mexican Food's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
McDonald's
|
-0.4% |
| 2 |
C
Chick-fil-A
|
+4.6% |
| 3 |
T
Taco Bell
|
+0.8% |
| 4 |
W
Wendy's
|
-8.6% |
| 5 |
B
Burger King
|
-2.3% |
| 6 |
P
Panda Express
|
+5.0% |
| 7 |
R
Raising Cane's Chicken Fingers
|
+2.3% |
| 8 |
A
Arby's
|
-5.1% |
| 9 | D Dairy Queen | -0.5% |
| 10 |
C
Culver's
|
+3.8% |
| 96 | V Victorico's Mexican Food | +3.7% |
Share of tracked category spend, indexed
Store footprint
Store map
13 tracked Victorico's Mexican Food locations across 2 US states.
Tracked stores by state
- Oregon 10
- Washington 3
Customer overlap
Who shops at Victorico's Mexican Food
Tracked chains Victorico's Mexican Food customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
R
Red Leaf Organic Coffee
100
T
Triangle Bowl
85
B
Bob's Sporting Goods
79
B
Boondox Liquor & Wine
79
B
Boondox Liquor Plus
74
T
Three Rivers Mall
63
V
Vernie's Pizza
63
K
Kaffeine Cafe Espresso
61
T
T & T Tire
60
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