Trends · data through September 2026

Asian Supermarkets in London

Iceflower tracks 54 stores from 26 Asian supermarkets in London. Oseyo grew fastest over the last year, ahead of Tian Tian Market and Seoul Plaza.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
26
Tracked stores
54
Consumer panel
130M+

Growth ranking

Fastest-growing tracked Asian supermarkets

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Oseyo and Tian Tian Market sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 O Oseyo logo Oseyo - +17.2%
2 T Tian Tian Market - -12.3%
3 S Seoul Plaza logo Seoul Plaza - -15.9%
4 L Longdan logo Longdan - -19.3%
  • Oseyo
  • Loon Fung Stratford
  • Tian Tian Market
  • Seoul Plaza
  • Longdan
  • Öncü Food Centre
  • Loon Fung
  • Other tracked chains

Store footprint

Store map

54 tracked store locations in London. The 7 largest tracked chains are highlighted.

  • Oseyo (8)
  • Loon Fung Stratford (1)
  • Tian Tian Market (10)
  • Seoul Plaza (6)
  • Longdan (7)
  • Öncü Food Centre (1)
  • Loon Fung (2)
  • Other tracked chains

Top tracked chains by store count

  • 1 T Tian Tian Market 10
  • 2 O Oseyo logo Oseyo 8
  • 3 L Longdan logo Longdan 7
  • 4 S Seoul Plaza logo Seoul Plaza 6
  • 5 L Loon Fung 2
  • 6 B B & B Off Licence & Grocer 1
  • 7 W Westbourne Nogs Grocery 1
  • 8 G Greenland Supermarket 1
  • 9 T The Brackenbury 1
  • 10 H Hartleys 1
  • 11 M Metro Superstore 1
  • 12 W Warren Wood Buckhurst Hill 1
  • 13 D Doddle Omsakthi Food & Wine Brixton 1
  • 14 S Starch Green Post Office logo Starch Green Post Office 1
  • 15 S Sabores Da Terra 1
  • 16 D Doddle Cornners Newsagent Denmark Hill 1
  • 17 T Thirsty Camel 1
  • 18 L Laxmi News 1
  • 19 T The Bounds Greens 1
  • 20 L Limehouse Newsagents 1
  • 21 V Vineyards Wines & Spirits 1
  • 22 D Doddle Sparks Supermarket Rickmansworth 1
  • 23 D D Wine 1
  • 24 G Global News 1
  • 25 N Öncü Food Centre 1
  • 26 L Loon Fung Stratford 1

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