Trends · data through September 2026

Mexican Fast Food & Fast Casual in Colorado

Iceflower tracks 451 stores from 20 Mexican fast food & fast casual chains in Colorado. Costa Vida grew fastest over the last year, ahead of Viva Burrito and Qdoba.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
20
Tracked stores
451
Consumer panel
130M+

Growth ranking

Fastest-growing tracked Mexican fast food & fast casual chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Costa Vida and Viva Burrito sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Costa Vida logo Costa Vida ▲1 +16.5%
2 V Viva Burrito - +9.7%
3 Q Qdoba logo Qdoba - +7.9%
4 T Taco Star - +6.2%
5 T Torchy's Tacos logo Torchy's Tacos - +3.6%
6 T Taco Bell logo Taco Bell - -0.5%
7 F Fuzzy's Taco Shop logo Fuzzy's Taco Shop - -3.1%
8 C Chipotle Mexican Grill logo Chipotle Mexican Grill - -4.3%
9 T Taco Express ▼1 -6.9%
10 I Illegal Pete's logo Illegal Pete's - -7.4%
11 C Cafe Rio Mexican Grill logo Cafe Rio Mexican Grill - -10.2%
12 T Taco John's logo Taco John's - -12.2%
13 W Wahoo's Fish Taco logo Wahoo's Fish Taco - -29.5%
  • Taco Bell
  • Chipotle Mexican Grill
  • Qdoba
  • Fuzzy's Taco Shop
  • Illegal Pete's
  • Torchy's Tacos
  • Del Taco
  • Other tracked chains

Store footprint

Store map

451 tracked store locations in Colorado. The 7 largest tracked chains are highlighted.

  • Taco Bell (154)
  • Chipotle Mexican Grill (90)
  • Qdoba (82)
  • Fuzzy's Taco Shop (16)
  • Illegal Pete's (14)
  • Torchy's Tacos (12)
  • Del Taco (21)
  • Other tracked chains

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.

Working in restaurants and QSR? See consumer transaction data for restaurants and QSR →