Growth
Thai House against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Thai House's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.6% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
15 tracked Thai House locations across 11 US states.
Tracked stores by state
- California 3
- Arizona 2
- North Carolina 2
- Georgia 1
- Kentucky 1
- Michigan 1
- New Jersey 1
- New York 1
- South Carolina 1
- Utah 1
- Virginia 1
Customer overlap
Who shops at Thai House
Tracked chains Thai House customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
K
Kroger Wine & Spirits
100
S
Soelberg's Market
96
C
Circle B Farm
81
G
Georgetown Liquor Mart
51
H
Hales Oil Stockton
42
M
Maxx & Whip's Holistic Pet Supply
41
B
Birch Family Pharmacy
39
S
Smith's Fuel Stop
35
Smith's Fuel Stop
35
H
Hendrick BMW
34
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