Growth
Phantom Fireworks against its category
The biggest tracked US party & seasonal chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Phantom Fireworks's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Spirit Halloween
|
- |
| 2 |
P
Phantom Fireworks
|
- |
| 3 |
T
TNT Fireworks
|
- |
| 4 |
Z
Zurchers
|
- |
| 5 | S Shelton Fireworks | - |
| 6 |
P
Party City
|
-95.1% |
| 7 | M Mr W Fireworks | - |
| 8 | K Keystone Fireworks | - |
| 9 | J Jabs Fireworks | - |
| 10 | A Alamo Fireworks | - |
Share of tracked category spend, indexed
Store footprint
Store map
178 tracked Phantom Fireworks locations across 26 US states.
Tracked stores by state
- Utah 46
- Ohio 17
- Idaho 14
- Pennsylvania 13
- Arizona 12
- Florida 10
- Georgia 9
- Indiana 9
- Michigan 8
- California 6
- Wisconsin 5
- Colorado 4
- Kentucky 3
- New Hampshire 3
- South Carolina 3
- Maine 2
- Missouri 2
- Nevada 2
- New York 2
- Wyoming 2
- Iowa 1
- Kansas 1
- New Mexico 1
- Tennessee 1
- Texas 1
- West Virginia 1
Customer overlap
Who shops at Phantom Fireworks
Tracked chains Phantom Fireworks customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
F
Fin Feather Fur Outfitters
62
Fin Feather Fur Outfitters
62
C
Community Supermarket
56
K
Kent's Market
39
More trends