Growth
Paper Source against its category
The biggest tracked US art craft hobby store chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Paper Source's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
H
Hobby Lobby
|
+16.6% |
| 2 |
M
Michaels
|
+3.9% |
| 3 |
B
Blick Art Materials
|
+11.4% |
| 4 |
P
Paper Source
|
-5.0% |
| 5 |
C
Color Me Mine
|
- |
| 6 |
C
Craft Warehouse
|
+13.6% |
| 7 |
J
Jerry's Artarama
|
+13.6% |
| 8 | F Flipside Gaming | - |
| 9 |
U
Utrecht Art Supplies
|
+6.2% |
| 10 |
T
Tandy Leather
|
-35.1% |
Share of tracked category spend, indexed
Store footprint
Store map
124 tracked Paper Source locations across 27 US states and DC.
Tracked stores by state
- California 27
- New York 18
- Illinois 10
- Massachusetts 9
- Texas 8
- Virginia 5
- Minnesota 4
- Georgia 3
- Maryland 3
- Michigan 3
- North Carolina 3
- New Jersey 3
- Pennsylvania 3
- Tennessee 3
- Washington 3
- Arizona 2
- Colorado 2
- Florida 2
- Missouri 2
- Oregon 2
- Wisconsin 2
- Alabama 1
- Connecticut 1
- District of Columbia 1
- Indiana 1
- Kansas 1
- Kentucky 1
- Ohio 1
Customer overlap
Who shops at Paper Source
Tracked chains Paper Source customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
MTA
55
MTA
55
F
Fairway Market
46
Fairway Market
46
C
Citarella
45
Citarella
45
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