Growth
Lickin Good Donuts against its category
The biggest tracked US bakeries, donuts & desserts by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Lickin Good Donuts's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
A
Auntie Anne's
|
-0.2% |
| 2 |
N
Nothing Bundt Cakes
|
+12.8% |
| 3 |
K
Krispy Kreme
|
-11.1% |
| 4 |
P
Paris Baguette
|
- |
| 5 |
T
Tous Les Jours
|
- |
| 6 |
W
Wetzel's Pretzels
|
-0.3% |
| 7 |
C
Cinnabon
|
-3.0% |
| 8 |
8
85C Bakery Cafe
|
-1.8% |
| 9 |
I
Insomnia Cookies
|
-9.7% |
| 10 |
G
Great American Cookies
|
-3.0% |
| 28 | L Lickin Good Donuts | +14.2% |
Share of tracked category spend, indexed
Store footprint
Store map
19 tracked Lickin Good Donuts locations across 5 US states.
Tracked stores by state
- Alabama 13
- Florida 2
- Tennessee 2
- Louisiana 1
- South Carolina 1
Customer overlap
Who shops at Lickin Good Donuts
Tracked chains Lickin Good Donuts customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
B
Baldwin EMC
100
Baldwin EMC
100
M
Maverix
68
A
Alexandria Foodland
66
Y
Yellowhammer Coffee
59
Yellowhammer Coffee
59
P
Pic n Sav
54
P
Pic 'n Sav
51
H
Hacienda San Miguel
48
T
The Gridiron
45
More trends