Growth
Las Margaritas against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Las Margaritas's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.6% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
22 tracked Las Margaritas locations across 13 US states.
Tracked stores by state
- Tennessee 7
- Ohio 3
- Missouri 2
- California 1
- Florida 1
- Kentucky 1
- North Carolina 1
- Oregon 1
- Pennsylvania 1
- South Carolina 1
- Virginia 1
- Washington 1
- Wyoming 1
Customer overlap
Who shops at Las Margaritas
Tracked chains Las Margaritas customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
Memphis Nsa Commissary
100
Memphis Nsa Commissary
100
F
Fastimes
80
N
Naifeh's Food Market
74
F
Fastimes Community Market
67
M
Munford Animal Hospital LLC
57
O
Olympic Steak & Pizza
42
K
Kobe Japanese Cuisine
41
H
Harry's Italian Restaurant
38
E
Esbelle Nails & Head spa
35
M
Munford Tire
34
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