Growth
La Michoacana Ice Cream against its category
The biggest tracked US ice cream & frozen treats by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks La Michoacana Ice Cream's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
Dairy Queen
|
-1.8% |
| 2 |
B
Baskin-Robbins
|
+12.0% |
| 3 |
C
Cold Stone Creamery
|
-11.5% |
| 4 |
B
Braum's
|
+11.6% |
| 5 |
R
Rita's Italian Ice & Frozen Custard
|
-2.4% |
| 6 | L La Michoacana | +0.2% |
| 7 |
S
sweetFrog Premium Frozen Yogurt
|
+4.6% |
| 8 |
M
Menchie's Frozen Yogurt
|
+1.0% |
| 9 |
H
Handel's Homemade Ice Cream
|
+7.8% |
| 10 |
B
Braum's Ice Cream & Burger Restaurant
|
+9.7% |
| 90 | L La Michoacana Ice Cream | +0.4% |
Share of tracked category spend, indexed
Store footprint
Store map
24 tracked La Michoacana Ice Cream locations across 10 US states.
Tracked stores by state
- California 13
- Florida 3
- Georgia 1
- Idaho 1
- Illinois 1
- Maryland 1
- New Jersey 1
- Texas 1
- Washington 1
- Wisconsin 1
Customer overlap
Who shops at La Michoacana Ice Cream
Tracked chains La Michoacana Ice Cream customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
G
Garcias Meat Market y Cocina
100
U
Union Market & Taqueria
99
E
El Chuy Market
66
T
The Trigo Bakery
52
E
Evergreen China Buffet
44
A
Araceli Mexican Food
42
L
Los Albertos
39
D
Divine Xpressions Salon
36
R
Reynal Mexican Food
34
M
Morenitas #3
30
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