Growth
Hershey's Ice Cream against its category
The biggest tracked US casual eateries chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Hershey's Ice Cream's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
Dunkin'
|
-2.1% |
| 2 |
B
Baskin-Robbins
|
- |
| 3 |
K
Krispy Kreme
|
-9.0% |
| 4 |
C
Cold Stone Creamery
|
-8.8% |
| 5 |
E
Einstein Bros. Bagels
|
+2.6% |
| 6 |
R
Rita's Italian Ice & Frozen Custard
|
+1.6% |
| 7 |
S
sweetFrog Premium Frozen Yogurt
|
-0.9% |
| 8 | L La Michoacana | -2.8% |
| 9 |
M
Menchie's Frozen Yogurt
|
+9.6% |
| 10 |
H
Handel's Homemade Ice Cream
|
+4.6% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Hershey's Ice Cream locations across 6 US states and DC.
Tracked stores by state
- Maryland 3
- Florida 2
- District of Columbia 1
- Michigan 1
- New Jersey 1
- Ohio 1
- Virginia 1
Customer overlap
Who shops at Hershey's Ice Cream
Tracked chains Hershey's Ice Cream customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
O
Ormond Ace
100
Ormond Ace
100
L
Lake Wales Inn
46
M
Macomb Real Estate Office
33
P
Plaza Tapatia
27
R
Royal Jade
18
F
Foodway
16
Foodway
16
V
Velocity Wings
13
Velocity Wings
13
More trends