Growth
El Rancho Grande against its category
The biggest tracked US Mexican restaurants & taquerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks El Rancho Grande's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chuy's
|
-14.7% |
| 2 |
P
Plaza Azteca
|
+7.2% |
| 3 |
F
Filiberto's Mexican Food
|
+4.5% |
| 4 |
C
Condado Tacos
|
-18.5% |
| 5 | E El Nopal | -7.3% |
| 6 | P Pappasito's Cantina | +4.1% |
| 7 | R Rancherito's | +3.4% |
| 8 |
A
Azteca Mexican
|
+1.3% |
| 9 | M Monterrey Mexican Restaurant | +3.3% |
| 10 |
L
Lupe Tortilla
|
+8.3% |
| 19 | E El Rancho Grande | -2.6% |
Share of tracked category spend, indexed
Store footprint
Store map
35 tracked El Rancho Grande locations across 16 US states.
Tracked stores by state
- Ohio 12
- California 4
- Alabama 2
- Tennessee 2
- Texas 2
- Utah 2
- West Virginia 2
- Florida 1
- Iowa 1
- Illinois 1
- Indiana 1
- Michigan 1
- Oklahoma 1
- Oregon 1
- Pennsylvania 1
- South Carolina 1
Customer overlap
Who shops at El Rancho Grande
Tracked chains El Rancho Grande customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
R
Redland Grocery
100
D
Dorothy Lane Market
85
Dorothy Lane Market
85
K
Kwik Sack
56
Z
Z-Tec
56
F
Farmers Feed Service, Inc
53
B
Bennett's Publical Family Sports Grill
51
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