Growth
Family Farm and Home against its category
The biggest tracked US farm & ranch stores by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Family Farm and Home's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
Tractor Supply Co.
|
+1.4% |
| 2 |
F
Fleet Farm
|
+3.3% |
| 3 |
D
D&B Supply
|
+0.1% |
| 4 |
B
Blain's Farm & Fleet
|
-5.8% |
| 5 |
R
Rural King
|
+7.4% |
| 6 |
C
C-A-L Ranch Stores
|
-18.5% |
| 7 |
R
Runnings
|
+3.0% |
| 8 |
M
Murdoch's Ranch & Home Supply
|
+8.1% |
| 9 |
B
BomgaarsSupply
|
+3.0% |
| 10 |
W
Wilco
|
-9.5% |
| 11 |
F
Family Farm and Home
|
-3.1% |
Share of tracked category spend, indexed
Store footprint
Store map
68 tracked Family Farm and Home locations across 5 US states.
Tracked stores by state
- Michigan 44
- Ohio 16
- Indiana 4
- Pennsylvania 3
- Maryland 1
Customer overlap
Who shops at Family Farm and Home
Tracked chains Family Farm and Home customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Polly's Country Store
83
V
Vinckier Foods
61
P
Peru Utilities
52
Peru Utilities
52
M
McAuliffe's Meats
49
H
Hi-Lite Fresh Market
48
Hi-Lite Fresh Market
48
M
Millers New Market
43
More trends