Growth
Crocs against its category
The biggest tracked US shoe stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Crocs's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
F
|
-3.8% |
| 2 |
D
|
-3.1% |
| 3 |
B
|
+17.3% |
| 4 |
J
|
+12.9% |
| 5 |
J
|
+0.6% |
| 6 |
F
|
-10.6% |
| 7 |
S
|
-9.7% |
| 8 |
H
|
+5.2% |
| 9 |
C
|
-0.0% |
| 10 |
D
|
+3.8% |
| 14 |
C
|
-10.3% |
Share of tracked category spend, indexed
Store footprint
Store map
133 tracked Crocs locations across 34 US states.
Tracked stores by state
- Florida 18
- Texas 17
- California 15
- Georgia 6
- North Carolina 6
- Michigan 5
- New Jersey 5
- Pennsylvania 5
- Virginia 5
- Illinois 4
- Maryland 4
- Ohio 4
- Arizona 3
- Hawaii 3
- New York 3
- South Carolina 3
- Tennessee 3
- Wisconsin 3
- Connecticut 2
- Delaware 2
- Indiana 2
- Massachusetts 2
- Mississippi 2
- Alabama 1
- Colorado 1
- Kentucky 1
- Louisiana 1
- Maine 1
- Minnesota 1
- Missouri 1
- Nevada 1
- Oklahoma 1
- Oregon 1
- Washington 1
Customer overlap
Who shops at Crocs
Tracked chains Crocs customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends