Growth
Chico's Off The Rack against its category
The biggest tracked US women's classic chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Chico's Off The Rack's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
|
+5.6% |
| 2 |
L
|
-0.2% |
| 3 |
C
|
-0.9% |
| 4 |
T
|
+8.5% |
| 5 |
L
|
-2.7% |
| 6 |
W
|
-7.7% |
| 7 |
T
|
-43.8% |
| 8 |
J
|
+10.4% |
| 9 |
A
|
+11.4% |
| 10 | C Country Store | - |
| 12 |
C
|
-3.3% |
Share of tracked category spend, indexed
Store footprint
Store map
36 tracked Chico's Off The Rack locations across 20 US states.
Tracked stores by state
- Florida 6
- North Carolina 4
- Pennsylvania 4
- Texas 3
- California 2
- Indiana 2
- South Carolina 2
- Georgia 1
- Illinois 1
- Kentucky 1
- Louisiana 1
- Maryland 1
- Michigan 1
- Missouri 1
- New Jersey 1
- New York 1
- Ohio 1
- Oregon 1
- Virginia 1
- Washington 1
Customer overlap
Who shops at Chico's Off The Rack
Tracked chains Chico's Off The Rack customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends