Trends · data through July 2026

Food & Drink trends in Trowbridge

Iceflower tracks 214 stores from 170 food & drink chains in Trowbridge. Starbucks grew fastest over the last year, ahead of Greggs and McDonald's.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
170
Tracked stores
214
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Starbucks and Greggs sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S Starbucks logo Starbucks - +17.4%
2 G Greggs logo Greggs - +16.4%
3 M McDonald's logo McDonald's - -0.2%
4 C Coffee#1 - -5.6%
5 C Costa Coffee logo Costa Coffee - -16.2%
6 C Costa Express logo Costa Express - -17.9%
7 T The Royal Oak - -25.0%

Store footprint

Store map

214 tracked store locations in Trowbridge, colored by category.

Top tracked chains by store count

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