Chain · United Kingdom · data through July 2026

P Prezzo logo Prezzo

Iceflower tracks 89 Prezzo stores across 10 of the UK's 12 regions and nations. It ranks #17 of 11,343 tracked UK restaurants chains by card spend. Its share of tracked category spend moved -21.3% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
89
Regions
10
Category
Restaurant
Category rank
#17

Growth

Prezzo against its category

The biggest tracked UK restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Prezzo's share of the category quarter by quarter, indexed to 2024 Q1 = 100.

# Chain YoY share
1 C Cardamon at the Bridge -
2 W Wagamama -6.4%
3 T Toby Carvery -8.0%
4 N Nando's logo Nando's -51.3%
5 M Miller & Carter -10.2%
6 H Harvester -6.9%
7 Y YO! Ayr Tesco Kiosk +2.5%
8 Z Zizzi -2.9%
9 Y YO! Bletchley Tesco Kiosk -6.9%
10 Y YO! Sushi +4.8%
17 P Prezzo logo Prezzo -21.3%

Share of tracked category spend, indexed

100 57.7 2024 Q1 2025 Q4

Store footprint

Store map

89 tracked Prezzo locations across 10 of the UK's 12 regions and nations.

Tracked stores by region

  • East of England 22
  • South East 19
  • South West 12
  • East Midlands 10
  • London 10
  • Yorkshire and The Humber 5
  • Wales 4
  • North West 3
  • Scotland 3
  • West Midlands 1

Customer overlap

Who shops at Prezzo

Tracked chains Prezzo customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

Y YO! Exmouth Tesco Kiosk 100
T Tesco logo Tesco 22
W Wagamama 19
Z Zizzi 19
H Harvester 15

More trends

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