Trends · data through July 2026

Vehicle Services in Milwaukee-Waukesha, WI

Iceflower tracks 60 stores from 16 vehicle services chains in Milwaukee-Waukesha, WI. Jiffy Lube grew fastest over the last year, ahead of Tires Plus and Valvoline Instant Oil Change.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
16
Tracked stores
60
Consumer panel
130M+

Growth ranking

Fastest-growing tracked vehicle services chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Jiffy Lube and Tires Plus sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 J Jiffy Lube logo Jiffy Lube - +13.4%
2 T Tires Plus - +9.9%
3 V Valvoline Instant Oil Change logo Valvoline Instant Oil Change - +4.5%
4 T Take 5 Oil Change logo Take 5 Oil Change - -1.0%
5 F Firestone Complete Auto Care logo Firestone Complete Auto Care - -4.0%
  • Valvoline Instant Oil Change
  • Take 5 Oil Change
  • Russ Darrow Honda
  • Firestone Complete Auto Care
  • Tires Plus
  • Discount Tire
  • Mr P's Tires
  • Other tracked chains

Store footprint

Store map

60 tracked store locations in Milwaukee-Waukesha, WI. The 7 largest tracked chains are highlighted.

  • Valvoline Instant Oil Change (21)
  • Take 5 Oil Change (13)
  • Russ Darrow Honda (1)
  • Firestone Complete Auto Care (5)
  • Tires Plus (4)
  • Discount Tire (2)
  • Mr P's Tires (2)
  • Other tracked chains

Top tracked chains by store count

More trends

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