Trends · data through September 2026

Mexican Restaurants & Taquerias in Massachusetts

Iceflower tracks 377 stores from 307 Mexican restaurants & taquerias in Massachusetts. Bartaco grew fastest over the last year, ahead of Margaritas Mexican Restaurants and La Veracruzana.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
307
Tracked stores
377
Consumer panel
130M+

Growth ranking

Fastest-growing tracked Mexican restaurants & taquerias

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Bartaco and Margaritas Mexican Restaurants sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 B Bartaco logo Bartaco ▲1 +19.6%
2 M Margaritas Mexican Restaurants logo Margaritas Mexican Restaurants ▲1 +16.8%
3 L La Veracruzana - +15.8%
4 L Los Amigos Taqueria - +12.6%
5 T Tacos Lupita ▲2 +8.9%
6 L La Victoria Taqueria logo La Victoria Taqueria - +5.0%
7 C Chilacates logo Chilacates ▲1 +3.9%
8 M Mexicali Cantina Grill - -5.8%
9 F Fiesta Mexican Restaurant - -6.2%
10 T Temazcal Tequila Cantina ▲1 -8.0%
11 Y Yellow Door Taqueria ▼1 -16.6%
12 F Frontera Grill ▼5 -51.8%
  • Loco Taqueria & Oyster Bar
  • Lolita Back Bay
  • Bartaco
  • Felipe's Mexican Taqueria
  • Tacos Lupita
  • Mexicali Cantina Grill
  • The Painted Burro
  • Other tracked chains

Store footprint

Store map

377 tracked store locations in Massachusetts. The 7 largest tracked chains are highlighted.

  • Loco Taqueria & Oyster Bar (2)
  • Lolita Back Bay (2)
  • Bartaco (3)
  • Felipe's Mexican Taqueria (1)
  • Tacos Lupita (4)
  • Mexicali Cantina Grill (7)
  • The Painted Burro (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 M Mexicali Cantina Grill 7
  • 2 A Acapulcos Mexican Family Restaurant & Cantina logo Acapulcos Mexican Family Restaurant & Cantina 5
  • 3 F Fiesta Mexican Restaurant 5
  • 4 L Los Amigos Taqueria 5
  • 5 C Chilacates logo Chilacates 5
  • 6 M Margaritas Mexican Restaurants logo Margaritas Mexican Restaurants 4
  • 7 T Tacos Lupita 4
  • 8 T Temazcal Tequila Cantina 4
  • 9 Y Yellow Door Taqueria 3
  • 10 L La Veracruzana 3
  • 11 L La Victoria Taqueria logo La Victoria Taqueria 3
  • 12 F Frontera Grill 3
  • 13 C Cali-Ritos Burrito Grill 3
  • 14 S Sol De Mexico 3
  • 15 B Bartaco logo Bartaco 3
  • 16 E El Tipico 2
  • 17 D Dora Taqueria logo Dora Taqueria 2
  • 18 L Lalo's Mexican Restaurant 2
  • 19 O Ocho Cafe logo Ocho Cafe 2
  • 20 T Taqueria El Amigo 2
  • 21 M Maria's Kitchen 2
  • 22 P Plazita Mexico Tacos 2
  • 23 C Casa Vallarta 2
  • 24 P Pueblo Viejo 2
  • 25 B Boca Grande 2
  • 26 T Tacos Mexico 2
  • 27 L Lone Star Taco Bar 2
  • 28 T Tepeyac Cocina Mexicana 2
  • 29 N Naco Taco 2
  • 30 E El Centro 2
  • 31 E El Mariachi 2
  • 32 L Loco Taqueria & Oyster Bar 2
  • 33 L Lolita Back Bay 2
  • 34 L La Fogata 2
  • 35 A Azteca Mexican logo Azteca Mexican 2
  • 36 T Tenoch Mexican 2
  • 37 C Casa Blanca Mexican Restaurant 2
  • 38 P Purple Cactus Burritos 1
  • 39 T Tacos Tequilas logo Tacos Tequilas 1
  • 40 C Casa Mariachi 1
  • 41 T Taqueria Central 1
  • 42 F Fiesta Bar And Grill 1
  • 43 O Ocho Café 1
  • 44 M Machaca 1
  • 45 T Taqueria Mexico 1
  • 46 T Tequila's Mexican Grill and Cantina 1
  • 47 T The Avocado Pit 1
  • 48 A Agave Mexican Bistro 1
  • 49 M Maya Mexican Cocina & Tekila Bar 1
  • 50 T Three Amigos 1

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