Trends · data through July 2026

Department Stores in Massachusetts

Iceflower tracks 290 stores from 15 department stores chains in Massachusetts. Sierra grew fastest over the last year, ahead of HomeGoods and Marshalls.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
15
Tracked stores
290
Consumer panel
130M+

Growth ranking

Fastest-growing tracked department stores chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Sierra and HomeGoods sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S Sierra logo Sierra - +11.9%
2 H HomeGoods logo HomeGoods - +11.0%
3 M Marshalls logo Marshalls - +8.0%
4 N Nordstrom Rack logo Nordstrom Rack - +5.9%
5 T T.J.Maxx logo T.J.Maxx - +2.1%
6 W Walmart logo Walmart - -0.2%
7 H Homesense logo Homesense - -0.9%
8 K Kohl's logo Kohl's - -1.1%
9 T Target logo Target - -2.3%
10 N Nordstrom logo Nordstrom - -10.2%
11 M Macy's logo Macy's - -10.3%
  • Walmart
  • Target
  • T.J.Maxx
  • Marshalls
  • HomeGoods
  • Macy's
  • Kohl's
  • Other tracked chains

Store footprint

Store map

290 tracked store locations in Massachusetts. The 7 largest tracked chains are highlighted.

  • Walmart (56)
  • Target (52)
  • T.J.Maxx (54)
  • Marshalls (54)
  • HomeGoods (21)
  • Macy's (9)
  • Kohl's (21)
  • Other tracked chains

Top tracked chains by store count

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