Trends · data through September 2026

Burger Chains in Grand Rapids-Wyoming-Kentwood, MI

Iceflower tracks 169 stores from 24 burger chains in Grand Rapids-Wyoming-Kentwood, MI. Culver's grew fastest over the last year, ahead of Five Guys and Mr. Burger.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
24
Tracked stores
169
Consumer panel
130M+

Growth ranking

Fastest-growing tracked burger chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Culver's and Five Guys sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Culver's logo Culver's - +6.2%
2 F Five Guys logo Five Guys ▲1 +2.2%
3 M Mr. Burger - +1.1%
4 M McDonald's logo McDonald's - -1.5%
5 F Freddy's Frozen Custard & Steakburgers logo Freddy's Frozen Custard & Steakburgers ▼1 -5.7%
6 W Wendy's logo Wendy's - -14.5%
  • McDonald's
  • Culver's
  • Wendy's
  • Burger King
  • Mr. Burger
  • Steak 'n Shake
  • Five Guys
  • Other tracked chains

Store footprint

Store map

169 tracked store locations in Grand Rapids-Wyoming-Kentwood, MI. The 7 largest tracked chains are highlighted.

  • McDonald's (57)
  • Culver's (17)
  • Wendy's (30)
  • Burger King (30)
  • Mr. Burger (4)
  • Steak 'n Shake (4)
  • Five Guys (5)
  • Other tracked chains

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.

Working in restaurants and QSR? See consumer transaction data for restaurants and QSR →