Trends · data through July 2026

Breakfast Restaurants in Charlotte-Concord-Gastonia, NC-SC

Iceflower tracks 89 stores from 15 breakfast restaurants chains in Charlotte-Concord-Gastonia, NC-SC. IHOP grew fastest over the last year, ahead of Biscuitville and First Watch.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
15
Tracked stores
89
Consumer panel
130M+

Growth ranking

Fastest-growing tracked breakfast restaurants chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. IHOP and Biscuitville sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 I IHOP logo IHOP ▲1 -1.6%
2 B Biscuitville logo Biscuitville - -3.2%
3 F First Watch logo First Watch ▼1 -4.1%
4 W Waffle House logo Waffle House - -4.6%
  • Waffle House
  • IHOP
  • First Watch
  • Biscuitville
  • The Original Pancake House
  • Snooze, an A.M. Eatery
  • Eggspectation
  • Other tracked chains

Store footprint

Store map

89 tracked store locations in Charlotte-Concord-Gastonia, NC-SC. The 7 largest tracked chains are highlighted.

  • Waffle House (45)
  • IHOP (14)
  • First Watch (11)
  • Biscuitville (6)
  • The Original Pancake House (2)
  • Snooze, an A.M. Eatery (2)
  • Eggspectation (1)
  • Other tracked chains

Top tracked chains by store count

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