Growth
The Well against its category
The biggest tracked US coffee shops chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Well's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Starbucks
|
-2.7% |
| 2 |
P
Panera Bread
|
-10.0% |
| 3 |
D
Dutch Bros Coffee
|
+2.9% |
| 4 |
T
Tim Hortons
|
-12.1% |
| 5 |
S
Scooter's Coffee
|
+5.7% |
| 6 |
B
Biggby Coffee
|
+0.2% |
| 7 |
7
7 Brew Coffee
|
- |
| 8 |
B
Black Rock Coffee Bar
|
- |
| 9 |
E
Ellianos Coffee
|
+16.6% |
| 10 |
T
The Human Bean
|
-10.7% |
| 46 | T The Well | +1.2% |
Share of tracked category spend, indexed
Store footprint
Store map
19 tracked The Well locations across 13 US states.
Customer overlap
Who shops at The Well
Tracked chains The Well customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
H
Happy Harbor
100
D
Dockside Restaurant and Sports Bar
85
B
Billy Yanks
82
C
Captain Kidds Liquors
75
C
Christopher's
73
D
Deale Hardware and Home Center
66
I
Intermission
65
P
Parks Liquor
64
N
Neptune's Seafood Pub
63
S
Skipper's Pier
63
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