Growth
The Grill against its category
The biggest tracked US casual dining chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Grill's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
Texas Roadhouse
|
+6.1% |
| 2 |
C
Chili's Grill & Bar
|
+6.2% |
| 3 |
O
Olive Garden
|
+2.3% |
| 4 |
A
Applebee's Grill + Bar
|
-1.6% |
| 5 |
L
LongHorn Steakhouse
|
+8.9% |
| 6 |
O
Outback Steakhouse
|
+0.4% |
| 7 |
R
Red Robin Gourmet Burgers
|
-5.0% |
| 8 |
R
Red Lobster
|
-0.6% |
| 9 |
B
BJ's Restaurant & Brewhouse
|
-9.1% |
| 10 |
C
Cheddar's Scratch Kitchen
|
+2.2% |
| 72 | T The Grill | -6.7% |
Share of tracked category spend, indexed
Store footprint
Store map
71 tracked The Grill locations across 29 US states and DC.
Tracked stores by state
- California 9
- Georgia 5
- Texas 5
- Indiana 4
- Mississippi 4
- Oklahoma 4
- Florida 3
- Maryland 3
- North Carolina 3
- Colorado 2
- Illinois 2
- Massachusetts 2
- New Jersey 2
- New Mexico 2
- New York 2
- Pennsylvania 2
- Virginia 2
- Washington 2
- Wisconsin 2
- Alaska 1
- Arizona 1
- District of Columbia 1
- Kansas 1
- Missouri 1
- North Dakota 1
- Nevada 1
- Ohio 1
- South Carolina 1
- Utah 1
- West Virginia 1
Customer overlap
Who shops at The Grill
Tracked chains The Grill customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
N
NineStar Connect
100
NineStar Connect
100
D
Defense Commissary Agency
91
Defense Commissary Agency
91
T
Tops Fuel
82
G
Green's Ace Home Center
66
Green's Ace Home Center
66
V
Vine Ripe Market
64
L
Libbie Market
62
Libbie Market
62
N
Nisqually Market
50
D
District 37 Kitchen & Taphouse
44
G
Goodwin's Market
43
H
High Caliber Guns
38
More trends