Growth
Taco Time NW against its category
The biggest tracked US Mexican fast food & fast casual chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Taco Time NW's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
Taco Bell
|
-4.5% |
| 2 |
C
Chipotle Mexican Grill
|
+4.7% |
| 3 |
Q
Qdoba
|
+8.9% |
| 4 |
M
Moe's Southwest Grill
|
-5.9% |
| 5 |
D
Del Taco
|
+1.1% |
| 6 |
E
El Pollo Loco
|
+11.2% |
| 7 |
C
Cafe Rio Mexican Grill
|
-1.3% |
| 8 |
C
Costa Vida
|
+3.7% |
| 9 |
T
Torchy's Tacos
|
+8.1% |
| 10 |
T
Taco John's
|
+1.9% |
| 30 |
T
Taco Time NW
|
+5.6% |
Share of tracked category spend, indexed
Store footprint
Store map
59 tracked Taco Time NW locations across 1 US state.
Tracked stores by state
- Washington 59
Customer overlap
Who shops at Taco Time NW
Tracked chains Taco Time NW customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
T
Tacoma Public Utilities
73
Tacoma Public Utilities
73
T
Tahoma Express
65
S
Snohomish County
59
P
Puget Sound Energy
55
Puget Sound Energy
55
R
River Rock Tobacco
52
T
Tulalip Market
50
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