Growth
San Marcos Mexican Restaurant against its category
The biggest tracked US Mexican restaurants & taquerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks San Marcos Mexican Restaurant's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chuy's
|
-14.7% |
| 2 |
P
Plaza Azteca
|
+7.2% |
| 3 |
F
Filiberto's Mexican Food
|
+4.5% |
| 4 |
C
Condado Tacos
|
-18.5% |
| 5 | E El Nopal | -7.3% |
| 6 | P Pappasito's Cantina | +4.1% |
| 7 | R Rancherito's | +3.4% |
| 8 |
A
Azteca Mexican
|
+1.3% |
| 9 | M Monterrey Mexican Restaurant | +3.3% |
| 10 |
L
Lupe Tortilla
|
+8.3% |
Share of tracked category spend, indexed
Store footprint
Store map
16 tracked San Marcos Mexican Restaurant locations across 9 US states.
Customer overlap
Who shops at San Marcos Mexican Restaurant
Tracked chains San Marcos Mexican Restaurant customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Central Alabama Electric Cooperative
100
Central Alabama Electric Cooperative
100
D
D&D One Stop
79
P
Pine Mountain Hardware
67
V
Valle Grande Mexican Grill
63
P
Poplar Street Restaurant
57
B
Bull Hibachi Express
55
C
Chilton Water Authority
54
R
Russell Do It Centers
50
C
Chilton County
49
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