Growth
Rhea Lana's against its category
The biggest tracked US thrift stores by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Rhea Lana's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
G
|
0.0% |
| 2 |
V
|
+1.2% |
| 3 |
O
|
-1.0% |
| 4 | C Cash America Pawn | +8.0% |
| 5 |
E
|
+1.4% |
| 6 |
T
|
-6.2% |
| 7 |
H
|
-10.2% |
| 8 |
T
|
-5.5% |
| 9 | K Kid to Kid | +2.9% |
| 10 | F First Cash Pawn | +17.5% |
| 68 |
R
|
-29.7% |
Share of tracked category spend, indexed
Store footprint
Store map
16 tracked Rhea Lana's locations across 13 US states.
Customer overlap
Who shops at Rhea Lana's
Tracked chains Rhea Lana's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends