Growth
Paris Banh Mi against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Paris Banh Mi's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
|
-4.3% |
| 2 |
T
|
+2.6% |
| 3 |
O
|
+1.1% |
| 4 |
C
|
- |
| 5 |
A
|
-5.8% |
| 6 |
L
|
+5.8% |
| 7 |
O
|
+0.1% |
| 8 |
T
|
+0.4% |
| 9 |
C
|
-1.6% |
| 10 |
B
|
+0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
31 tracked Paris Banh Mi locations across 15 US states.
Tracked stores by state
- Florida 10
- Colorado 3
- Michigan 3
- Ohio 3
- Kentucky 2
- Georgia 1
- Iowa 1
- Idaho 1
- Missouri 1
- North Carolina 1
- New Jersey 1
- Oklahoma 1
- South Carolina 1
- Tennessee 1
- Texas 1
Customer overlap
Who shops at Paris Banh Mi
Tracked chains Paris Banh Mi customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends