Growth
Oriental Express against its category
The biggest tracked US Chinese chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Oriental Express's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
Panda Express
|
+5.3% |
| 2 | S Steam | +13.2% |
| 3 | C China Wok | -3.6% |
| 4 |
D
Din Tai Fung
|
+11.2% |
| 5 | C China King | -1.6% |
| 6 | G Great Wall | -6.5% |
| 7 | C China Garden | -4.9% |
| 8 | H Hong Kong Restaurant | -5.7% |
| 9 | N New China | -6.5% |
| 10 |
P
Pei Wei
|
-10.5% |
| 197 | O Oriental Express | -13.0% |
Share of tracked category spend, indexed
Store footprint
Store map
28 tracked Oriental Express locations across 20 US states and DC.
Tracked stores by state
- Virginia 3
- California 2
- Michigan 2
- New Jersey 2
- Ohio 2
- Pennsylvania 2
- Alaska 1
- Alabama 1
- Arkansas 1
- Arizona 1
- Connecticut 1
- District of Columbia 1
- Florida 1
- Iowa 1
- Indiana 1
- Kansas 1
- Maryland 1
- North Carolina 1
- South Carolina 1
- Texas 1
- Wisconsin 1
Customer overlap
Who shops at Oriental Express
Tracked chains Oriental Express customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
G
Giant Eagle Market District
100
Giant Eagle Market District
100
M
Marlboro Pike Liquors
87
O
Oak Crest Liquors
85
L
LAX Wine and Spirits
75
LAX Wine and Spirits
75
D
Devlins Wine & Spirits
74
T
T-Bone's Market Place
62
P
Pomodoro Pizzeria & Ristorante
52
P
Poor Richard's Public House
40
T
Tiger Market
35
L
Liquor 4 Less
27
More trends