Growth
Nutrishop against its category
The biggest tracked US vitamins & supplements by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Nutrishop's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
G
|
-3.7% |
| 2 |
T
|
+4.0% |
| 3 | O One Stop Nutrition | +7.2% |
| 4 |
F
|
+4.2% |
| 5 | N Nutrition World | +2.1% |
| 6 |
N
|
+0.4% |
| 7 |
B
|
-0.1% |
| 8 | S Supplement Superstores | -4.5% |
| 9 | K Killeen Nutritional Center | +18.7% |
| 10 | T The Herb Shop | +9.6% |
Share of tracked category spend, indexed
Store footprint
Store map
40 tracked Nutrishop locations across 14 US states.
Tracked stores by state
- California 18
- Florida 4
- North Carolina 3
- Texas 3
- Idaho 2
- Tennessee 2
- Colorado 1
- Georgia 1
- Kentucky 1
- Massachusetts 1
- Nebraska 1
- New Mexico 1
- Nevada 1
- Utah 1
Customer overlap
Who shops at Nutrishop
Tracked chains Nutrishop customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends