Growth
New York Deli against its category
The biggest tracked US delis chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks New York Deli's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
|
+9.7% |
| 2 | W Waterboro Market & Cafe | -20.8% |
| 3 | C Cardona's Market | -27.5% |
| 4 |
O
|
-13.6% |
| 5 |
M
|
+4.7% |
| 6 |
C
|
-1.5% |
| 7 | E East Bay Deli | - |
| 8 | S Smokin' Joe's | -7.0% |
| 9 |
G
|
-10.7% |
| 10 |
T
|
+16.8% |
| 30 | N New York Deli | -9.6% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked New York Deli locations across 6 US states.
Customer overlap
Who shops at New York Deli
Tracked chains New York Deli customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends