Growth
Nespresso against its category
The biggest tracked US kitchen & cookware chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Nespresso's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
W
Williams-Sonoma
|
+3.2% |
| 2 |
S
Sur La Table
|
-1.1% |
| 3 |
N
Nespresso
|
-4.4% |
| 4 |
L
Le Creuset Outlet Store
|
+3.9% |
| 5 | L LeRoux Kitchen | +3.3% |
| 6 |
Z
Zwilling
|
+3.3% |
| 7 | T The Cupboard | - |
| 8 |
L
Lakeland
|
+6.2% |
| 9 | O Orson Gygi | -99.9% |
Share of tracked category spend, indexed
Store footprint
Store map
36 tracked Nespresso locations across 16 US states.
Tracked stores by state
- California 10
- Florida 3
- Massachusetts 3
- New York 3
- Texas 3
- Illinois 2
- New Jersey 2
- Washington 2
- Arizona 1
- Colorado 1
- Georgia 1
- Maryland 1
- Minnesota 1
- Ohio 1
- Oregon 1
- Virginia 1
Customer overlap
Who shops at Nespresso
Tracked chains Nespresso customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
PCC Community Markets
57
PCC Community Markets
57
More trends