Growth
Massage Heights against its category
The biggest tracked US massage therapy chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Massage Heights's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
Massage Heights
|
-9.0% |
| 2 |
H
Hand & Stone
|
+1.1% |
| 3 | U Unwind Wellness | +5.5% |
| 4 | M Massage Etoile | - |
| 5 | D Discover Touch | - |
| 6 | R Relax Station | +0.8% |
| 7 | O Oriental Chi | -15.6% |
| 8 | P Pure Massage | -7.8% |
| 9 | Z Zen Massage | -12.4% |
| 10 | P Professional Massage | -14.7% |
Share of tracked category spend, indexed
Store footprint
Store map
57 tracked Massage Heights locations across 15 US states.
Tracked stores by state
- Texas 19
- California 7
- Colorado 4
- Florida 4
- Georgia 4
- Indiana 3
- Ohio 3
- Missouri 2
- North Carolina 2
- New Jersey 2
- Nevada 2
- Virginia 2
- Iowa 1
- New York 1
- Tennessee 1
Customer overlap
Who shops at Massage Heights
Tracked chains Massage Heights customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
W
Woodson's Local Tap + Kitchen
41
J
Jimmy Changas
22
H
Hy-Vee Distribution
20
Hy-Vee Distribution
20
P
Pappas Seafood House
19
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