Growth
Happy Joe's Pizza against its category
The biggest tracked US pizza chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Happy Joe's Pizza's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
Domino's Pizza
|
+0.3% |
| 2 |
L
Little Caesars
|
-5.0% |
| 3 |
P
Papa John's Pizza
|
+5.1% |
| 4 |
P
Pizza Hut
|
-5.0% |
| 5 |
M
Marco's Pizza
|
+8.6% |
| 6 |
P
Papa Murphy's
|
+2.1% |
| 7 |
J
Jet's Pizza
|
-30.2% |
| 8 |
H
Hungry Howie's Pizza
|
-2.1% |
| 9 |
D
Donatos Pizza
|
+5.1% |
| 10 |
M
MOD Pizza
|
-0.7% |
| 86 | H Happy Joe's Pizza | -29.3% |
Share of tracked category spend, indexed
Store footprint
Store map
36 tracked Happy Joe's Pizza locations across 8 US states.
Customer overlap
Who shops at Happy Joe's Pizza
Tracked chains Happy Joe's Pizza customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
E
El Fogon Mexican Bar & Grill
100
W
Wallaces Garden Center
99
H
HyVee Market Cafe
86
J
Johnny Huston's Grille and Bar
78
D
Diamond Jo Casino
76
S
Scott County Treasurer
68
M
Monarch Kitchen and Bar
58
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