Growth
Donatos Pizza against its category
The biggest tracked US pizzaria chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Donatos Pizza's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
Domino's Pizza
|
+1.3% |
| 2 |
C
Casey's
|
+1.3% |
| 3 |
L
Little Caesars
|
+8.8% |
| 4 |
P
Papa John's Pizza
|
+2.6% |
| 5 |
P
Pizza Hut
|
-12.4% |
| 6 |
M
Marco's Pizza
|
-3.0% |
| 7 |
C
Chuck E. Cheese
|
+1.2% |
| 8 |
M
Mellow Mushroom
|
-2.4% |
| 9 |
J
Jet's Pizza
|
-4.5% |
| 10 |
L
LaRosa's Pizzeria
|
-3.7% |
| 12 |
D
Donatos Pizza
|
-3.3% |
Share of tracked category spend, indexed
Store footprint
Store map
188 tracked Donatos Pizza locations across 11 US states.
Customer overlap
Who shops at Donatos Pizza
Tracked chains Donatos Pizza customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Porter Township Office
90
V
Vision Center at Meijer
79
M
Mid-Ohio Corporate Care
74
F
Flyers Pizza & Subs
71
Flyers Pizza & Subs
71
O
OhioHealth
69
OhioHealth
69
S
South Central Power Co
63
South Central Power Co
63
More trends