Growth
Chen's Garden against its category
The biggest tracked US Chinese chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Chen's Garden's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
Panda Express
|
+5.3% |
| 2 | S Steam | +13.2% |
| 3 | C China Wok | -3.6% |
| 4 |
D
Din Tai Fung
|
+11.2% |
| 5 | C China King | -1.6% |
| 6 | G Great Wall | -6.5% |
| 7 | C China Garden | -4.9% |
| 8 | H Hong Kong Restaurant | -5.7% |
| 9 | N New China | -6.5% |
| 10 |
P
Pei Wei
|
-10.5% |
| 161 | C Chen's Garden | -5.8% |
Share of tracked category spend, indexed
Store footprint
Store map
22 tracked Chen's Garden locations across 16 US states.
Tracked stores by state
- Virginia 3
- Florida 2
- North Carolina 2
- New Jersey 2
- New York 2
- Arkansas 1
- California 1
- Georgia 1
- Iowa 1
- Illinois 1
- Missouri 1
- New Hampshire 1
- Ohio 1
- Pennsylvania 1
- South Carolina 1
- West Virginia 1
Customer overlap
Who shops at Chen's Garden
Tracked chains Chen's Garden customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
2
24 Hour Fuel
100
H
Hirsch Feed & Farm Supply
69
S
Salsa's Grill
67
A
Acme
53
T
The Truck Patch Natural Market
44
H
Harp's
44
S
Stubler's Drive Thru
41
E
El Meson Mexican Restaurant
30
G
Gorman's Wines & Spirits
26
R
Red Express
25
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