Growth
Burrito Parrilla Mexicana against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Burrito Parrilla Mexicana's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.6% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Burrito Parrilla Mexicana locations across 1 US state.
Tracked stores by state
- Illinois 10
Customer overlap
Who shops at Burrito Parrilla Mexicana
Tracked chains Burrito Parrilla Mexicana customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
S
Supermercado Tampico
65
C
Casey's Foods
64
Casey's Foods
64
E
EggCited Pancake House
48
D
DuPage Medical Group
47
DuPage Medical Group
47
A
Augustino's Rock and Roll Deli
43
R
Red Apple Pancake House
42
T
Taco Dale
41
C
County Farm Bagels
40
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