Trends · data through September 2026

Food & Drink trends in Cambridge

Iceflower tracks 858 stores from 632 food & drink chains in Cambridge. Greggs grew fastest over the last year, ahead of The Plough and The White Horse.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains: 632
Tracked stores: 858
Consumer panel: 130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Greggs and The Plough sit in the high-growth half.

# Chain YoY growth

Rank	Chain	Rank movement	YoY growth
1	G Greggs	-	+17.9%
2	T The Plough	▲2	+12.9%
3	T The White Horse	▲4	+11.1%
4	R Rumbles Fish Bar	▲3	+10.4%
5	F Fitzbillies	▲3	+9.1%
6	T The Green Man	▲2	+6.5%
7	T The Bull	▲3	+6.4%
8	P Pret A Manger	-	+3.4%
9	B Burger King	▲1	+2.1%
10	C Costa Coffee	-	+0.9%
11	M McDonald's	-	+0.2%
12	S Simmons Bakers	▲2	-0.7%
13	D Dorringtons	▲1	-2.4%
14	D Domino's Pizza	▲1	-3.7%
15	K KFC	-	-4.5%

Store footprint

Store map

858 tracked store locations in Cambridge, colored by category.

Bars, Pubs & Breweries (303)
Cafes & Bakery-Cafes (114)
Bakeries, Donuts & Desserts (76)
Other restaurants (48)
Coffee Chains (45)
Casual Dining (33)
Burger Chains (31)
Other categories

Top tracked chains by store count

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