Growth
The Cottage Bakery against its category
The biggest tracked UK bakeries, donuts & desserts by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Cottage Bakery's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
G
Greggs
|
-1.3% |
| 2 |
G
GAIL's
|
-3.6% |
| 3 |
C
Cake Box
|
+17.4% |
| 4 |
K
Krispy Kreme
|
-17.0% |
| 5 | M MOR Bakery & Kitchen | -8.2% |
| 6 |
K
Kaspa's
|
-1.8% |
| 7 |
B
Bayne's
|
-1.3% |
| 8 |
C
Cooplands
|
- |
| 9 |
H
Heavenly Desserts
|
-4.6% |
| 10 |
S
Simmons Bakers
|
-10.9% |
| 91 | T The Cottage Bakery | +7.5% |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked The Cottage Bakery locations across 4 of the UK's 12 regions and nations.
Tracked stores by region
- East of England 5
- South East 4
- North West 1
- Yorkshire and The Humber 1
Customer overlap
Who shops at The Cottage Bakery
Tracked chains The Cottage Bakery customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
J
John Lewis & Partners
100
John Lewis & Partners
100
More trends