Growth
HomeSense against its category
The biggest tracked UK off-price stores by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks HomeSense's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
|
+0.3% |
| 2 |
H
|
-5.1% |
Share of tracked category spend, indexed
Store footprint
Store map
38 tracked HomeSense locations across 10 of the UK's 12 regions and nations.
Tracked stores by region
- South East 8
- South West 7
- East of England 5
- North West 5
- West Midlands 4
- East Midlands 3
- London 2
- Wales 2
- Scotland 1
- Yorkshire and The Humber 1
Customer overlap
Who shops at HomeSense
Tracked chains HomeSense customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends