Growth
Mint Velvet against its category
The biggest tracked UK clothing stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Mint Velvet's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
Store footprint
Store map
13 tracked Mint Velvet locations across 6 of the UK's 12 regions and nations.
Tracked stores by region
- London 4
- Yorkshire and The Humber 3
- North West 2
- South East 2
- East of England 1
- South West 1
Customer overlap
Who shops at Mint Velvet
Tracked chains Mint Velvet customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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