Chain · United Kingdom · data through July 2026

C Choice

Iceflower tracks 18 Choice stores across 3 of the UK's 12 regions and nations. It ranks #46 of 747 tracked UK clothing stores chains by card spend. Its share of tracked category spend moved +3.8% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
18
Regions
3
Category
Clothing Store
Category rank
#46

Growth

Choice against its category

The biggest tracked UK clothing stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Choice's share of the category quarter by quarter, indexed to 2024 Q1 = 100.

# Chain YoY share
1 P Primark logo Primark -0.1%
2 N Next -1.9%
3 M Matalan -0.6%
4 Z Zara logo Zara -2.5%
5 R River Island logo River Island -4.0%
6 H H&M logo H&M -4.5%
7 N New Look logo New Look -26.7%
8 U Uniqlo logo Uniqlo -
9 P Peacocks +1.4%
10 F Flannels logo Flannels -3.0%
46 C Choice +3.8%

Share of tracked category spend, indexed

100 78.5 2024 Q1 2025 Q4

Store footprint

Store map

18 tracked Choice locations across 3 of the UK's 12 regions and nations.

Tracked stores by region

  • London 7
  • East of England 6
  • South East 5

Customer overlap

Who shops at Choice

Tracked chains Choice customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

A Aksular folkestone 100
C Costco Online Uk Ltd. 61
T TK Maxx logo TK Maxx 29
S Savers 14
C Costco logo Costco 12
P Primark logo Primark 8
L London 8
P Poundland logo Poundland 7

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