Trends · data through July 2026

Breakfast Restaurants in Nashville-Davidson--Murfreesboro--Franklin, TN

Iceflower tracks 84 stores from 14 breakfast restaurants chains in Nashville-Davidson--Murfreesboro--Franklin, TN. Waffle House grew fastest over the last year, ahead of IHOP and First Watch.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
14
Tracked stores
84
Consumer panel
130M+

Growth ranking

Fastest-growing tracked breakfast restaurants chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Waffle House and IHOP sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 W Waffle House logo Waffle House - -3.4%
2 I IHOP logo IHOP - -5.3%
3 F First Watch logo First Watch - -9.0%
  • Waffle House
  • First Watch
  • IHOP
  • Keke's Breakfast Cafe
  • Biscuit Love
  • Snooze, an A.M. Eatery
  • Eggspectation
  • Other tracked chains

Store footprint

Store map

84 tracked store locations in Nashville-Davidson--Murfreesboro--Franklin, TN. The 7 largest tracked chains are highlighted.

  • Waffle House (44)
  • First Watch (15)
  • IHOP (8)
  • Keke's Breakfast Cafe (5)
  • Biscuit Love (2)
  • Snooze, an A.M. Eatery (1)
  • Eggspectation (1)
  • Other tracked chains

Top tracked chains by store count

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