Growth
Western Union against its category
The biggest tracked US financial services chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Western Union's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
K
Kroger Money Services
|
+11.5% |
| 2 |
H
H&R Block
|
- |
| 3 |
B
Bank of America
|
- |
| 4 |
W
Western Union
|
- |
| 5 |
C
Citizens Bank
|
-51.9% |
| 6 |
R
Ria Money Transfer
|
-58.3% |
| 7 |
F
Fry's Money Services
|
+0.8% |
| 8 | S Sunmark Federal Credit Union | - |
| 9 | S State Employees Credit Union | +15.1% |
| 10 | C Corporate Bank | -5.3% |
Share of tracked category spend, indexed
Store footprint
Store map
50 tracked Western Union locations across 20 US states.
Tracked stores by state
- New York 12
- Ohio 5
- California 4
- Indiana 3
- Michigan 3
- Oregon 3
- Washington 3
- Colorado 2
- Illinois 2
- Missouri 2
- Utah 2
- Arizona 1
- Florida 1
- Iowa 1
- Kentucky 1
- North Carolina 1
- Nevada 1
- Pennsylvania 1
- Wisconsin 1
- Wyoming 1
Customer overlap
Who shops at Western Union
Tracked chains Western Union customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
T
The Market at Manchester
100
H
Hocking County Coroner Office
74
C
CMR Quick Stop
67
R
Royal's Food Town
44
T
Town & Country Market
34
J
Jackson Energy Cooperative
33
Jackson Energy Cooperative
33
R
RJ Hanlon Corporate Office
23
More trends